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Old Jun 16, 2004, 4:50 PM   #3 (permalink)
ChileMass
 
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In the Whites Aug 2008
 
Join Date: Nov 2003
Location: East/Central MA
Posts: 2,296
I am guessing this is actually good news for Volkl, in that as the total number of skis sold continues to slide, having a strong corporate parent can only be a good thing for those brands that survive. How'd you like to be Blizzard or come other small brand? K2 has always been a solid member of the ski industry and will likely position Volkl as its flagship product. Further consolidation of the ski manufacturing sector is inevitable as boarding gains in popularity and retail prices continue to rise to unreal levels.
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