Hawkshot99
Active member
Who ever said they were targeting the "rich person" that go to Stratton or Stowe as you suggested? The well to do city slicker crowd looking for some night life without the riff raff is a score at Killington still. It is even more appealing to the well to do NYC crowded now that the Joeys, families, and young kids can't afford the A41.
Why change the business model? Because Killington no longer has any other resorts to pander a cheap A41 pass with. They certainly can not stay the course on ASC's business model. Why change business models? Because the people who designed the previous business model all just filed for unemployment.
I know the crowd of people this type of move will attract and I think it is a financially sound and logical move from a business stand point. Did they burn too many bridges and cause too much negative press in the process? Perhaps. But attracting industry savy customers is not what the new management is about, IMO. The crowd going to Kmart is going to be looking for the all inclusive package at a big mountain and will want to feel treated well without being posh and exclusive. Certainly the NYC and CT markets will be the biggest draw, but the demographics are going to change significantly.
Try to be objective about the whole thing. Lots of people are bent out of shape about Killington changing because they were vested into the mountain. I can understand, I blow some steam too when my personal favourites change things up in ways I don't like. I can usually see it as a business decision even if I do not agree or desire the change.
Stop thinking logically. Now back to The Hatred of Killlington!