Ski Resort Response to COVID-19 - Page 77

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  1. #761
    Quote Originally Posted by BenedictGomez View Post
    I've long suspected gondolas are typically more about marketing than efficient ski operations (SEE: Belleayre).
    I like the 1 at BellFlat
    Its great for hanging with my awesome friends mj lol

  2. #762
    Quote Originally Posted by ScottySkis View Post
    I like the 1 at BellFlat
    Its great for hanging with my awesome friends mj lol
    I understand since that Id what a gondola typically smells like!


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  3. #763
    "White Privilege ": The ability to suffer through life's universal indignities without blaming another group for them.

    satrianifnr

  4. #764
    Classic



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  5. #765
    Quote Originally Posted by ss20 View Post
    There's a lot of gondola's that make sense. It allows you to do big events for non-skiers year around and sightseeing. The events business at these ski resorts is HUUUUUUUGE. Charge twice as much per plate compared to something at the base of the mountain and claim its for "sparkling views" and "the remote access" of having to ship-up some extra liquor in a snowcat the night before. It's stupid money. Remember Bretton Woods put in a new gondola/lodge for this purpose. SR cited going with a Chondola for having the lodge access as well.

    Other useful gondolas being stuff you'll only ride once or twice a day- pretty much just Killington Skyeship 1 here in the East but many many places out west just for getting out of lower-mountain areas.
    Gondolas and the venues they service are not the huge off season profit centers you think they are.

    They help pay the upper management salaries needed to keep that management talent in place year round for the 15-20 weeks a year ski areas actually make real money.


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  6. #766
    machski's Avatar
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    Quote Originally Posted by deadheadskier View Post
    Gondolas and the venues they service are not the huge off season profit centers you think they are.

    They help pay the upper management salaries needed to keep that management talent in place year round for the 15-20 weeks a year ski areas actually make real money.


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    Probably true during your days in ski resort management and likely still true at places like Loon where there is no large summit lodge that can double as a function venue. However, I would think the financial dynamics might be a bit different at a location like Bretton Woods that purposely installed a Gondola to primarily cater to their new summit lodge going in that will also double as a function hall (IE, wedding venue). I know SR has shifted a lot of their summer activities away from Mountain Biking and focus on large events and wedding business, which has powered them along and the Summit Lodge is the top venue they have using the Chondi. That activity pumps more than just a skim of $$ into the resort.

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  7. #767
    Quote Originally Posted by deadheadskier View Post
    Gondolas and the venues they service are not the huge off season profit centers you think they are.

    They help pay the upper management salaries needed to keep that management talent in place year round for the 15-20 weeks a year ski areas actually make real money.


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    Trams different in revenue sense ? It's been a long time since I rode the Tram at Cannon in the summer but I recall chatting with the operator and he said they run the tram more in the summer . They were charging per ride vs lift ticket and with more daylight does the tram generate more revenue outside of ski season ?
    "White Privilege ": The ability to suffer through life's universal indignities without blaming another group for them.

    satrianifnr

  8. #768
    Quote Originally Posted by Siliconebobsquarepants View Post
    Trams different in revenue sense ? It's been a long time since I rode the Tram at Cannon in the summer but I recall chatting with the operator and he said they run the tram more in the summer . They were charging per ride vs lift ticket and with more daylight does the tram generate more revenue outside of ski season ?
    They probably did make more in the summer but the Cannon tram didn't open this summer due to Covid.
    For comparison a single r/t summer ticket is $19 (9am-5pm) versus a winter uphill ticket for $82 (9am-3:45pm).
    Ski Season is too short

  9. #769
    Quote Originally Posted by Glade Monkey View Post
    They probably did make more in the summer but the Cannon tram didn't open this summer due to Covid.
    For comparison a single r/t summer ticket is $19 (9am-5pm) versus a winter uphill ticket for $82 (9am-3:45pm).
    FYI, summer revenue from the whole state park, (Tram, Lafayette campground, Echo Lake beach and RV, Flume), dwarf the amount of money from the winter ski season. I think it is 3-4x more than ski season. JD hates running the Tram in winter also.
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  10. #770
    Newpylong's Avatar
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    Quote Originally Posted by machski View Post
    Probably true during your days in ski resort management and likely still true at places like Loon where there is no large summit lodge that can double as a function venue. However, I would think the financial dynamics might be a bit different at a location like Bretton Woods that purposely installed a Gondola to primarily cater to their new summit lodge going in that will also double as a function hall (IE, wedding venue). I know SR has shifted a lot of their summer activities away from Mountain Biking and focus on large events and wedding business, which has powered them along and the Summit Lodge is the top venue they have using the Chondi. That activity pumps more than just a skim of $$ into the resort.

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    My experience with events vs biking in ski area management is largely what you describe. Event venues are already a sunk cost - the buildings and facilities are already there in the off-season not making money. If you can use them to provide additional revenue without much expense, it goes a long way towards keeping a place afloat in the off-season.

    As for mountain biking - really not a big profit center for most areas. Some areas find this out the hard way and end up ditching it or at least de-emphasizing. You need to have a large, paid staff to maintain the trail network. You need rental and ticket folks. You need to operate the lifts, etc. and so on.

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