Online or at a store? I buy the majority of my gear online. The only thing I really buy in a store are my boots, or emergency items like if something broke while skiing and needed immediate replacement to continue skiing. Skis are always bought online as you can save hundreds on the same skis buying them online. As an Amazon prime member if I order clothing of the wrong size I can return it for free, hell I often buy 2 sizes and just send back the one that doesn't fit right. Boots are different because I always need to ski a day then have the boots worked on to fit correctly.