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Burke Mtn sold to Jay Peak

deadheadskier

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yeah umm, let's see.. where to start. Maybe with the voice/marketing gal at Burke. Being obese don't inspire much confidence in my book...

so, how would you suggest they improve the staff at Burke? Hire classless a-holes like yourself?
 

thetrailboss

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Just saw this update on Burke's site from McGuire, the current GM:

Improvements for the upcoming winter, including significant upgrades to the snowmaking system and additional marketing are now being discussed. Beyond this season, further improvements and attractions, including additional bed base are seen as important to the success of Burke. We will also be discussing reciprocal pass and ticket deals that will allow the customers of both resorts to take advantage of this new partnership.
 

thetrailboss

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The Triple Major will probably be the Quad Major now, or perhaps 'College Quad.' That would be a good pass to have...Jay, MRG, Burke, and Bolton.
 

from_the_NEK

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Burke's new logo:

BurkeLogo.jpg
 

stomachdoc

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Very exciting news for Burke. Always enjoy skiing there. Clearly the new owners jumped in at the right time; the Quads are in and the master plan is approved. The long term upside from real estate development is obviously a significant attraction. The challenge that Burke has faced is its location: it's a little far from Boston for a day trip when there are reasonable options 1 hour closer. For regular weekenders (read that as affluent condo or homeowners), the 3 hour from Boston "market" includes Sugarbush and Okemo (not to mention Loon and Waterville) and Burke hasn't had the "resort community" feel/amenities that its competitors have to make a prospective property buyer seriously consider Burke. Once these amenities go in (pool/golf/etc.) then I think Burke has a shot, using the same formula that has seen Jay move ahead successfully.

I hope it retains the un-Mcmountain feel that keeps it special!
 

from_the_NEK

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Burke has always struggled with its location. But that can't really be physically changed. However, now Burke can be packaged with Jay Peak and I think the power of the two together will help attract more people from southern NE to both mtns.
I don't think a golf course would ever pay off at Burke. The previous owers had already canned the idea. With the excellent course already at Jay I doubt the new owners are going to want to compete with themselves.
East Burke is all about mountain biking in the non-snow months.IMHO, the new ownership should focus on supporting growth in that sport. There are very few "destination" resorts for MTB, especially on the East Coast. The golf market is saturated.
 

deadheadskier

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Golf market is definitely saturated. Hell, Killington was offering a season membership this year for $250
 

bigbog

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Hope the owner doesn't fall in love with building the more expensive condos on the mountain, as is the case most other resorts. Word = SkiAreaSprawl...
[Cannon]/Burke/Jay = great pass for everyone.
 
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Crap continues

As a long time follower and player at Burke it always amuses me that the "too far" thing continues - Burke is really no further than most other ski areas if you consider that many are 30-50 minutes away once you leave I-91 and one post suggests that Burke needs more amenities and then,in the same post, hopes Burke maintains its un-mcdonaldized feel. I have said this here before: Burke's biggest asset is what it isn't. Could it use a few upgrades (specifically on-mountain beds, as in a hotel) - yes, but golf courses and swimming pools in an area saturated with lakes and ponds and golf courses of every $$ range - no! I always remind people who come here/move here and then start looking for the crap they left behind that there is a reason they were attracted to the area in the first place.............................
 

stomachdoc

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Burke's biggest asset is what it isn't.

But remember that this asset has been a financial hot potato for many years. Running a ski area by itself is a 4 month a year business with a razor thin-to-negative margin. Other things, be it hotel rooms,condos, water parks, golf courses, zoos or whatever, are absolutely necessary to make Burke a viable going concern, not just next year, but 15-30 years from now.
 
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A Zoo?

There is a long history behind why Burke is where it is right now but I will take a financial hot potato with the heart and soul of Burke Mountain over a water park or a zoo any day. If you want a waterpark go to Jay-if you want a zoo go to San Diego! The first thing the new owners should do (notwithstanding the hotel issue) is to get Kingdom Trails headquarters moved to the ski area and out of the village of East Burke which is so congested with bikers and traffic that someone's going to get hurt or worse. Burke has the space and parking, it enhances their bike park, village businesses will still benefit and it will be safe to drive through town on the weekends again.
 

thetrailboss

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+ 1 on the KT moving to Burke. Win win there. I imagine that Bill and company will want to increase biking.
 
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