drjeff
Well-known member
I wonder how much of those new visits were one offs midseason because of the publicity versus an increase in early or late season visits because of increased trail and acreage counts thanks to snowmaking.
They led the northeast from Veterans day through Christmas-ish in skiable acres. They also stayed open later with more trails than their So VT competition and made big resurfacing efforts after rainstorms and thaws were others did not.
I'm not a Mt Snow skier, but I bet they turned a good chunk of that 14% increase into repeat customers due to fast lifts and excellent snowmaking. If you're looking for good groomed conditions early season or after rough weather, Snow is now the place to go in VT. I bet they'll keep it up and set another record this year (assuming it is not a disaster year).
Frankly as someone who was skiing Mount Snow most weekends last season, I'm pretty sure that it was their early season and late season crowds that put them over the top numbers wise last season based on my own anecdotal crowd notes. Mid season suffered from the cold stretch at Christmas and then melt outs just before MLK weekend and around Pres week. Crowds were solid by my accounts, mid season weekends, but not a consistently large amount over historical mid winter weekends, and the holiday periods seemed to be below normal. Early season (from opening until Christmas week) the weekend crowds seemed above normal, and then late season (basically from March 1st on and especially after the huge storms in Early March), the crowds were BIG, and never really fell off on the weekends until the beginning of April. I really can't speak much for what the mid week volume was like , as I hardly has any mid week, non holiday week days last season at Mount Snow.
My hunch if monthly numbers were ever released, is that the first 1/3rd of the season would be comfortably above historical averages, the middle third a bit below historical averages, and the last 1/3rd way above historical averages, with the end result being up 14% with a record year