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I think Highway Star's figure of $75 yield is very reasonable for a resort like Killington.
When I worked for Snowshoe in 2002-2003, the resort did $30M in ski related business (lift tickets and lessons). The mountain did roughly 500K skier visits. That's $60 a skier visit. That's also 10 years ago.
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Mar 29, 2012, 7:52 AM #81
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Just a FYI then. As someone who knows and has seen the actual #'s, your guesses are not very accurate, for industry standards.
Originally Posted by Highway Star
Thats not just on the income per visit, but many things that you have posted.104(12/13)
105(13/14)
48(14/15)
35(15/16)
Rossi Soul 7 w/ Marker F12 (188 )
Blizzard Brahma Limited Edition (180)
Atomic Redster XT(175)
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Mar 29, 2012, 9:31 AM #82
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Mar 29, 2012, 11:41 AM #83
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Overall yield (not including lodging and "other") is about $75 per visit for large areas. Originally Posted by Hawkshot99
http://www.saminfo.com/issues/article.php?tid=4046"For example, I ski without a helmet and with bindings that basically don't release." - Highway Star
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Mar 29, 2012, 11:45 AM #84
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Just wondering
Did Killington get any natural snow this week?
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Mar 29, 2012, 12:50 PM #85
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I should note that Lodging and "Other" are IMHO not fair to use in overall yield when trying to benchmark ski areas, since some areas control a huge percentage of lodging and others control none, etc. Originally Posted by Highway Star
Even more interestingly, you can dig out the Killington Pico sale SEC filing and calculate their overall yield for Killington. Depending on which skier visits count you use, their ticket yeild was about 30% below industry average, but their overal was about average.
"For example, I ski without a helmet and with bindings that basically don't release." - Highway Star
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Aug 28, 2012, 1:05 PM #86
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I agree with everything everyone says in this entire thread.
I feel like each time I'm nearly sliced in 1/2 by a snowboarder my ticket value should go down $10.
If that were true at Killington--they would owe me $2 and I would ski for free--on each visit.
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Aug 28, 2012, 2:15 PM #87
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Ahh bumping old K threads with snowboarder hate. Way to make a first impression.
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137 days 08-09
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Aug 29, 2012, 9:13 AM #88
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Aug 29, 2012, 9:36 AM #89
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Yep K is the only mountain with crazed snowboarders.
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Aug 29, 2012, 9:49 AM #90
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Killington had the same problem back in 1980. It's not the snowboard. It's testosterone and teens & 20-somethings at a busy ski area with a poor layout. There is very limited intermediate terrain and it tends to be littered with trail intersections. At other resorts, those people are much more spread out across the hill. Originally Posted by steamboat1
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