ss20
Well-known member
SLC is young, affluent, educated, white, and one of the fastest-growing cities in America. If it's not a hockey town, it's only because it doesnt realize it yet!
It basically hits every key demo the NHL actively seeks, and it's increasingly being populated by people from natural long-standing hockey markets. IMO selling 13,000 ST could probably be done today without even marketing, probably easily, and the NHL is a gate-driven league.
Agreed. Lots of young people attend the soccer matches as well. NHL definitely plays in smaller markets than SLC.