joshua segal
Well-known member
It's interesting how modern snowmaking has pushed back the start of the ski season. Prior to the snowmaking era, Christmas was at most marginal skiing. The ski season really was Jan. 15 to Mar. 15. As Killington began pushing the envelope with snowmaking, not only did Christmas become one of the biggest weeks of the season, but the big players also brought Thanksgiving on board as a full-fledged holiday weekend.
And yet, there has been no real push to extend the season in the spring. Modern snowmaking really provides an advertise-able and a high quality marketable product through mid-April. I hear excuses, but the truth is, beyond Killington, (almost) nobody seriously tries - or they try once, without advertising, don't get a crowd (or get rain) and say, "Gee, that didn't work."
Now I've been to Killington in late May. While there is no lift line on the Superstar chair, the downhill capacity of the one open trail is pretty much tested to its limit. People in this forum recognize that the best 2 months of New England skiing is from Feb. 15 to April 15.
What is preventing the ski area operators from getting out of their pre-snowmaking thinking and trying to market their product?
And yet, there has been no real push to extend the season in the spring. Modern snowmaking really provides an advertise-able and a high quality marketable product through mid-April. I hear excuses, but the truth is, beyond Killington, (almost) nobody seriously tries - or they try once, without advertising, don't get a crowd (or get rain) and say, "Gee, that didn't work."
Now I've been to Killington in late May. While there is no lift line on the Superstar chair, the downhill capacity of the one open trail is pretty much tested to its limit. People in this forum recognize that the best 2 months of New England skiing is from Feb. 15 to April 15.
What is preventing the ski area operators from getting out of their pre-snowmaking thinking and trying to market their product?