Look, I have a season pass and have for many years. I haven't bought a window price day ticket at Sugarbush in at least a decade. The whole window rate discussion is related to its relative expense as related to other ways of acquiring a day's (or a season's) access to the mountain. It is not helpful for pass holders to wave around that they are only paying $10 a day because they ski so much, etc. It comes across as a little smug and self-serving; it is a bit like saying "hey, I've got mine, so I don't give a crap about the casual skier". Well, $10 or $25 as an average source of revenue all the skier days would put SB out of business fast, so you are getting a subsidy if your costs are that low. So have some tolerance for those that might not like the idea of anyone paying $129 for a day.
I get it too that SB is aligned with the greater industry in charging much increased window rates. I am not asking for SB to atone for the industry trend. I just lament that the trend is a little ugly for the casual skier.
I know a number of casual skiers that only go to sb a few days a year. They don’t pay anywhere near the window price either. You just have to be a smart consumer and pay attention. No one should ever pay a window rate (even day of from the parking lot you can save something just ordering from your phone)
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