Black Phantom
Active member
limited offering on weekends with salaried staff can be profitable
So there are ways to serve F&B that are not at a loss?
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limited offering on weekends with salaried staff can be profitable
To answer your question as to why wouldn't they do it? It depends if the profit that they could make is worth it to them to satisfy their customers. I could spend an hour each Saturday this summer mowing the neighbors lawn and make $20 each day. Would I do it? no
So there are ways to serve F&B that are not at a loss?
I'll loosely quote a very experienced industry manager/consultant..."Why would I put more hours on my lifts and tractors to maybe break even?"
There are a lot of potential issues involved, such as:
- Some lifts do not run as well in warmer weather/wetter (spring thaw) conditions, resulting in an increase of potential repairs, etc.
- Some areas rely heavily upon leased snowcats. Assuming they still have the cat leased in to late spring, like a leased car odometer, they don't want to spin the hours dial on the cat before they turn it in.
- Full time, year-round employees are usually pretty burned out by the time spring rolls around. April can often be the only chance they get to take a vacation (since they're generally working practically round the clock when other folks are on vacation).
- Some areas may have insurance plans that specify what is considered seasonal ski operations.
- Maintenance employees need to focus on annual maintenance projects prior to some areas starting their off season operations.
Attitash is not set up to be a late spring area, due in large part to its low base elevation.
Wildcat, on the other hand, is an awesome late spring area. Imagine what Wildcat could be like if a Superstar-esque snowmaking campaign were undertaken?
If late season spring skiing is indeed profitable, why isn't everyone doing it?
The old Wildcat management went for broke on such things when conditions allowed.
2007: Wildcat announced a closing, the Monday/ Patriots Day. Big snowfall, closing one week later. Big snowfall, another week. And then another weekend. Upshot ~~~ was a closing date of 5/6, and yes it was done with a skeleton crew. Bar was closed, one beer/wine station in the base lodge next to the grill, limited food menu ( truly limited). Skiers in t-shirts/shorts, and lots of fun was had by everyone, even those who WORKED, and who in some cases did jobs completely new to them.
It was such a great closing day. I can't remember a workday that was more fun and everyone who worked the day felt the same vibe. The skiers and riders that day were so appreciative, the grins were infectious. Many guests pitched in to help without a whine or a complaint, from shoveling snow onto the lift pads, policing the picnic tables and cafeteria area, refilling soft-drink coolers----- it was an amazing place to be.
More than a few AZ members will remember, I'm sure.
Breeze
2007: Wildcat announced a closing, the Monday/ Patriots Day. Big snowfall, closing one week later. Big snowfall, another week. And then another weekend. Upshot ~~~ was a closing date of 5/6, and yes it was done with a skeleton crew. Bar was closed, one beer/wine station in the base lodge next to the grill, limited food menu ( truly limited). Skiers in t-shirts/shorts, and lots of fun was had by everyone, even those who WORKED, and who in some cases did jobs completely new to them.
It was such a great closing day. I can't remember a workday that was more fun and everyone who worked the day felt the same vibe. The skiers and riders that day were so appreciative, the grins were infectious. Many guests pitched in to help without a whine or a complaint, from shoveling snow onto the lift pads, policing the picnic tables and cafeteria area, refilling soft-drink coolers----- it was an amazing place to be.
More than a few AZ members will remember, I'm sure.
Breeze